Graphic Design & Production (GRDP), AAS

At Dunwoody College of Technology, the Graphic Design & Production program focuses on graduating designers who can take visual communication projects from concept to final product. Students are prepared to work in a variety of creative fields, including marketing, advertising, publishing, packaging, and structural design.
 
The program places an emphasis on developing fluency with professional design and production processes. Students learn to produce work that solves visual communication challenges creatively and effectively, informed by technical practices and standards. Instruction takes place in a hands-on design studio and experiential maker’s space. Students use current professional graphics hardware (Apple) and software (including Adobe Creative Cloud). Course content includes design, layout and typography; color theory, color management, and photo editing; web development and animation; structure, packaging, and 3D design.
 
Hawk Core Curriculum both supports the students’ technical direction and enhances their oral and written communication skills, fundamental math skills, and critical thinking ability. The course of study culminates in an industry internship or capstone project where students gain on-the-job experience. 
 
Credits earned in the Graphic Design & Production AAS directly transfer into Dunwoody's Business Management & Leadership Bachelor of Science degree program.
 
Credential Earned: AAS
Length of Program: 2 years (4 semesters)
Classes Offered: Day
Available Starts: Fall Semester

By the end of this program, students will be able to: 

  • Collaborate on design solutions.
  • Demonstrate professionalism, ethics, and leadership.
  • Constructively review, critique, and welcome feedback.
  • Communicate visually and verbally with a variety of stakeholders.
  • Apply knowledge of human experience and global context to design solutions.
  • Apply the design process.
  • Apply the principles and elements of design.
  • Document and integrate design solutions.
  • Utilize standards that protect the health, safety, and well-being of stakeholders.
  • Demonstrate knowledge of and responsibility for sustainable design.
  • Demonstrate technical knowledge.
General Requirements
ARTS1250Design History3
Communications Elective3
Natural Sciences/Mathematics Elective3
Social Sciences Elective3
General Elective3
Technical Requirements
EGDN1013Production Design3
EGDN1014Industry and Profession1
EGDN1021Typography Studio5
EGDN2011Display Studio5
EGDN2012Design Systems3
EGDN2021Expo Studio5
EGDN2022Multimedia3
SODN1011Foundation Studio5
SODN1012Design Representation3
SODN1022Packaging Design3
SODN1023Design Principles3
SODN2014UX/UI Design3
SODN2023Portfolio Design3
Total Credits60

The following sample academic plan demonstrates how a student's schedule might look on a semester-by-semester basis, including elective courses. Your actual degree plan may differ from this sequence, depending on whether you start in the fall or spring semester, what transfer credits you may have (if any), and which Hawk Core Curriculum courses and electives you take and when you take them.

The sample academic plan is for informational purposes only. To determine your academic plan, please meet with an academic advisor.

Plan of Study Grid
First Year
FallCredits
SODN1011 Foundation Studio 5
SODN1012 Design Representation 3
EGDN1013 Production Design 3
EGDN1014 Industry and Profession 1
ARTS1250 Design History 3
 Credits15
Spring
EGDN1021 Typography Studio 5
SODN1022 Packaging Design 3
SODN1023 Design Principles 3
Social Sciences Elective 3
Math/Natural Sciences Elective 3
 Credits17
Second Year
Fall
EGDN2011 Display Studio 5
EGDN2012 Design Systems 3
SODN2014 UX/UI Design 3
Communications Elective 3
 Credits14
Spring
EGDN2021 Expo Studio 5
EGDN2022 Multimedia 3
SODN2023 Portfolio Design 3
General Elective 3
 Credits14
 Total Credits60

Descriptions

EGDN1013 | Production Design | Lecture (3 Credits)

Production Design explores the materials, methods, and mechanical processes for production of print-ready publications and other print and digital media. Learning focuses on industry best practices, design production stages, and workflows for proofing, meeting, and managine production deadlines.

EGDN1014 | Industry and Profession | Seminar (1 Credit)

Industry and Profession explores the history, structure and organization of design practices. Discover and develop communication and collaborative skills along with an appreciation and understanding of the unique roles of design disciplines.

EGDN1021 | Typography Studio | Lecture/Studio (5 Credits)

Typography Studio introduces the tools, techniques, and principles of form and type through the hand and digital methods. Emphasis is placed on typography principles, technical agility, and type as visual language. Communicate design intent through appropriate use of type across a variety of design solutions.

Prerequisite(s): SODN1011

EGDN2011 | Display Studio | Lecture/Studio (5 Credits)

Display Studio explores structural packaging and display for a visual merchandising project in a retail setting. Emphasis is placed on addressing stakeholders, communicating brand expression, and human-scale design. Develop effective and interactive design solutions through research and prototyping.

Prerequisite(s): EGDN1021

EGDN2012 | Design Systems | Lecture (3 Credits)

Design Systems explores the creation of effective visual solutions for legibility, clarity, and ease of use. Learning focuses on graphic wayfinding components, cohesiveness, consistency, and scalability.

EGDN2021 | Expo Studio | Lecture/Studio (5 Credits)

Expo Studio explores systematic approaches to the design and development of a publication, exhibit, and related visual identity system. Emphasis is placed on key deliverables in publication and production, marketing, wayfinding, and structural display. Gain effective communication skills from design concepts to design solutions.

Prerequisite(s): EGDN2011

EGDN2022 | Multimedia | Lecture (3 Credits)

Multimedia explores the tools, concepts, and production methods needed to create engaging design narratives. Learning focuses on the meaning, messaging, typography, image, and time-based motion communication.

SODN1011 | Foundation Studio | Lecture/Studio (5 Credits)

Foundation Studio explores design problems and solutions through the understanding of the design process. Emphasis is placed on design thinking, making, and technical, spatial and conceptual composition. Develop effective design solutions through the exploration of fundamental design principles and processes.

SODN1012 | Design Representation | Lecture (3 Credits)

Design Representation is an introduction to methods of visual graphics and the basic tools and skills needed to develop professional presentations. Develop an understanding of analog and digital tools, composition, visual narrative, and verbal and visual communication.

SODN1023 | Design Principles | Lecture (3 Credits)

Design Principles introduces the fundamental processes and concepts of design thinking and making used in the development of design projects. Explore 2D and 3D space through experimentation, hands­on projects, and iterative making to achieve design outcomes.

SODN1022 | Packaging Design | Lecture (3 Credits)

Packaging Design explores the creation and design of a product enclosure for the retail environment. Learning is focused on marketability, brand expression, structural application, materials, surface elements, and sustainability.

SODN2014 | UX/UI Design | Lecture (3 Credits)

UX/UI Design examines the technology, processes, and tools that define digital experiences and interaction between the end user and the product. Learning focuses on how User Experience (UX) and User Interface (UI) design enhance engagement, understanding, and experience through digital product aesthetics and functionality.

SODN2023 | Portfolio Design | Lecture (3 Credits)

Portfolio Design explores personal brand, visual identity, and professional portfolio through self­reflection, research, ideation, and assessment. Curate and compose current design work, focusing on selection, organization, and presentation for professional career goals.

Prerequisite(s): EGDN2011, Or IARC2011, Or MDES2120, Or ARCH2011

ARTS1250 | Design History | Lecture (3 Credits)

Design has shaped human civilization for centuries, influencing everything from the tools we use to the ways we communicate and experience the world. This course surveys key design movements, cultural trends, and influential figures in graphic and object design, art, and architecture from the mid-nineteenth century to the present. You’ll use language of design to place its historical context and to explore its ongoing influence in shaping the modern world.

General Education: Humanities